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Chloe has extensive SEO experience both in-house as SEO Manager at Dunelm and agency-side where she was responsible for managing large client accounts and heading up Impression’s international SEO service. She specialises keyword and content mapping, language & culture and understanding the impact & risks of new market entry. She supports small and large businesses in improving their organic presence in the UK and globally across over 40 markets.
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Related Ultimate SEO guides
This expert author has contributed their know-how by writing and/or peer reviewing one of our SEO in-depth guides.
In this in-depth gudie to international SEO, our expert SEOs take you through the key differences and scenarios you will encounter when optimising a single mulitlingual site or multiple sites in different countries. It covers practical tips and advice and lessons from the trenches about Local SEO vs International SEO, Market Entry strategies and common pitfalls and how to mitigate (if not avoid) them.